Booked jobs from ads
Last 12 weeks
Cost per lead
$48
−12%
Booked jobs
32
+9
Return on ad spend
4.1x
+0.6x
The problem
Most contractor marketing runs on guesswork.
Feast or famine
Busy one month, slow the next, and no clear idea which marketing is actually driving the calls.
Steady campaigns, with every lead traced back to its source.
Leads going cold
You're on a job, the lead waits, and by the time you call back they've booked someone else.
Every lead gets an instant reply, and we track whether it books.
Wasted ad spend
DIY ads and generic agencies report clicks and impressions, not jobs or revenue.
We report on cost per booked job and return, not vanity numbers.
Services
Ads, tracking, and follow-up under one roof.
Running ads is only half the job. We measure what they bring back and keep improving it.
AI-Generated Ad Creative
Ads written and designed for your trade and service area, tested against each other so the budget goes to what performs.
Meta & Google Ad Management
Campaigns on Facebook, Instagram, and Google, adjusted based on booked jobs, not just clicks.
Landing Pages That Convert
Fast, mobile-first pages with call and form tracking built in, so every lead gets counted.
Automated Lead Follow-Up
NEXUS replies to new leads right away by text and email, and records whether they book.
Approach
A system built around your numbers.
- Step 01
Strategy call
We look at your service area, your average job value, and what you're spending now.
- Step 02
We build your ads and landing page
Ads, landing page, and call and form tracking, all set up before a dollar is spent.
- Step 03
Leads come in and get followed up
New leads get an instant reply, and each one is tied to the ad that brought it in.
- Step 04
You review reports, we optimize
You see what each channel brings back. We move budget toward what's working.
Packages
Pick your tier
Three clear packages that scale with your business. No hidden fees, no lock-in.
Starter
One platform, tracked from click to call.
+ $150 setup
- Single-platform ad management (Meta or Google)
- Basic lead tracking
- Monthly performance report
- Month-to-month, cancel anytime
Growth
Most popularBoth platforms, every lead followed up and measured.
+ $200 setup
- Multi-platform ads (Meta + Google)
- Landing page build
- Lead follow-up automation via NEXUS
- Bi-weekly reporting + priority support
- Month-to-month, cancel anytime
Full Funnel
Your full online presence, measured end to end.
+ $350 setup
- Everything in Growth
- Full website build + hosting (5–7 pages)
- Review/reputation management automation
- Dedicated priority support
- Month-to-month, cancel anytime
Ad spend is paid separately, directly to Meta and Google.
Transparency
See what's working, in plain English.
You get regular reports tied to real outcomes: how many leads came in, how many turned into booked jobs, what each one cost, and what you got back.
No vanity metrics, no jargon. If something isn't working, the report shows it, and we fix it.
Monthly report
All campaigns
Leads
86
Booked jobs
31
Cost per booked job
$112
Return on ad spend
4.3x
| Campaign | Leads | Booked | Cost / lead |
|---|---|---|---|
| Google Search · AC repair | 28 | 11 | $41 |
| Meta · Furnace tune-up | 24 | 7 | $36 |
| Google Search · Panel upgrade | 19 | 8 | $58 |
| Meta · EV charger install | 15 | 5 | $52 |
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Who we serve
HVAC contractors
Heating, cooling, and maintenance plans
Electricians
Service calls, panels, EV chargers, and more
Other home-service trades
Plumbing, roofing, and similar trades
FAQ
Straight answers.
Next step
Let's look at your numbers.
Book a strategy call. We'll go over what you're spending now, what it's bringing back, and where the gaps are. No pressure, no lock-in.